Risk assessment

Email to Record company

I have sent an e-mail to the associated record company which holds legal copyright to the song in which I am using in the music video. Here below is a screenshot to show what was sent to the company:

CD cover practice

This is a mock up of my CD cover idea. More features will be added as there is further development.

This is just a mock of what I would like to have in the final piece. Of course there will be different songs from different eras which will be useful to create a mass audience.

My Back cover will look similar to this as I would love to show a contrast between isolation and society:

Characters within the music video

These are my initial ideas for the characters which shall be involved in the music video.

1. The performer - He will be portrayed as a rouged individual - a change from my original idea, but will be in bright clothing. He is having trouble with life and we as the audience explores how a game of poker (Living the high life) compares to isolation and disparity. We see his journey from showing him in a game, to being on the streets - The concept that he does not have a lot of time. In the end, we see him walk off into the distance.

• The poker players - These characters do not speak, but are menacing and can be seen as the antagonist to the performer. The low shots shall be used to show that these people are higher and subsequently more powerful. They will be some, but not all of the scenes. They shall only be present in the studio which will represent a dark room with minimal lighting, gambling for money.

These are my character concepts and will be used throughout. The poker players will be portrayed by several extras who are willing to play these parts.
 I also hope that these characters relate to my audience (users and gratification theory) so that they enjoy the video.

CD BOOKLET ANALYSIS

The main feature which many buy in terms of the physical copies is of course the information booklets. These tell the audience several things, such as the cast of the songs themselves, lyrics, production information and other relevant pieces. In this there will be a few examples which inspire me for ideas of my own booklet.

1. 
   
   
   
   This album booklet contains photos of the respected artists in several shots which are in black and white. This is useful to allow the audience to get closer in to the lives of the artists - relatable to the Star theory.

This is very useful for my album in terms of using a face on the album, which is my initial idea. The way the text is in the album booklet is similar to the style that I require for my own piece.

Plan for shoot

I will begin shooting my music video after the Christmas holidays. This will take at least 3 weeks to complete and for the rest of my project I shall complete the editing process however during this I shall also start and finish my ancillary tasks which consist of a album cover and content (Shots from filming, information, back cover) and a magazine advert promoting the album to my intended audience

Storyboards

These storyboards show the intended shots I shall use and how this is presented.....

This first section shows the opening sequence of the video with shots- with an introduction to the performer.

This next shot establishes the performers role within the scene taking place. this is where the music comes into place.

There is a cut to another location, where the performer is walking across a pathway. This shows a journey for the video to progress. The lyrics begin here and also the lip synching.

There is another cut to the first setting which shows a development in narrative. The song continues, no lip synching in this scene.

The continuation of lyrics happen and a transition of setting.

The last two shows a climax to the video. These shots are intended to show how the artist truly feels, and this happens throughout and the final shot of the clock will symbolise the shortness of time in life.